FASHION

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TOKYO ROOTS. LONDON KHAOS.

ULY KHAOS Fashion brings together three Japanese influences, each shaping a different part of its identity.

GYARU — THE VISUAL LANGUAGE.

Bold, colourful, maximalist and unapologetically excessive. A celebration of individuality and the freedom to stand out rather than blend in.

TEWAZA — THE HANDMADE PROCESS.

Inspired by the Japanese tradition of skilled handwork, each piece is shaped through a hands-on process. Cutting, stitching, assembling, layering and transforming take time, making the process itself part of the finished piece.

MITATE — THE CREATIVE METHOD.

Fashion, visual art and craft cross into one another. Images, objects, techniques and materials are taken out of their expected context and reimagined into something new.

UNIQUENESS IS THE REAL REVOLUTION.